Content Writer / Copywriter resume

State the kind of content you write, the industries or audiences, your main channels and one result. Editors and marketing managers want to know quickly whether you write blogs, product copy, ads, technical guides or social content.

Example summaries (fictional):

• "Content writer with four years creating SEO blog posts, guides and email newsletters for B2B software companies. Grew a client blog from 3,000 to 25,000 monthly visits through keyword-led articles."
• "Copywriter specialising in short-form ad and social copy for fashion and beauty brands in English and Arabic, writing for Instagram, TikTok and paid search campaigns."

Keep it to two or three sentences. Your writing in the summary itself is a sample, so make it clear, concise and free of clichés.

List writing types, research and editing skills, SEO and marketing knowledge, and tools, grouped clearly. Match the list to the role, because a brand copywriter and a technical writer need different skills.

Example grouping:

• Writing: long-form articles, landing pages, product descriptions, email, ad copy, scripts, UX microcopy.
• Editing: proofreading, style guides, fact-checking, tone of voice.
• SEO and marketing: keyword research, on-page SEO, search intent, A/B testing headlines, content calendars.
• Tools: Google Docs, WordPress or another CMS, Semrush or Ahrefs, Google Search Console, Grammarly, Hemingway, HubSpot or Mailchimp.
• Languages: English and any others you write in professionally.

Show the important skills in bullets with results, not only in a list.

Yes. Strong writer bullets name the content type, the volume and the result. Adapt these fictional examples:

• Example: "Wrote 8 long-form SEO articles a month for a fintech blog, with 12 articles reaching the first page of Google for target keywords."
• Example: "Rewrote 400 product descriptions for an online furniture store, improving consistency and reducing customer questions about sizes."
• Example: "Created a weekly newsletter for 30,000 subscribers, raising open rates through subject line tests."
• Example: "Produced 20 customer case studies by interviewing clients and turning notes into publish-ready stories."

If you do not know the results, show volume and quality signals, such as editor feedback or repeat clients.

Add a portfolio link in your contact details and mention two or three key samples in your bullets. For writers, samples are often the deciding factor.

Tips:

• Create a simple portfolio page with 5 to 10 samples grouped by type: articles, landing pages, emails, social.
• For each sample, add one line on the brief and result.
• Use published links where you can; for confidential or ghost-written work, use anonymised PDFs and say so.
• Keep samples current and relevant to the jobs you apply for.

Example bullet (fictional): "Wrote the 'Saving for your first home' guide series (samples in portfolio), which became the bank's most visited blog section."

Show rankings, organic visits, clicks or leads from content you wrote, using numbers from tools like Google Search Console or the client's reports. SEO results help prove your writing brings business value.

Fictional bullets:

• "Wrote 60 articles targeting long-tail keywords, with 25 ranking in the top three results within six months."
• "Refreshed 40 older blog posts, doubling their combined organic clicks in two quarters."
• "Created a glossary hub that brought in 5,000 new monthly visitors from search."

Be careful with credit. SEO results also depend on technical SEO, links and design, so say "contributed" or "wrote the content for" where relevant.

A content writer resume focuses on informative long-form content such as articles, guides and SEO; a copywriter resume focuses on persuasive short-form writing such as ads, landing pages, taglines and campaigns. Many writers do both, so lead with the one the job wants.

Content writer focus:

• Example (fictional): "Wrote 100 how-to guides for a home improvement retailer's website."

Copywriter focus:

• Example (fictional): "Wrote headlines and ad copy for a summer sale campaign across Google Ads, Meta and outdoor posters."

Adjust your title and summary to match each job, while keeping your job titles accurate.

Show writing you have already done: a blog, university publications, volunteer work, freelance pieces or spec samples. Editors care most about good writing and reliability.

What to include:

• Summary. Example (fictional): "English literature graduate who writes a personal finance blog with 2,000 monthly readers, seeking a junior content writer role."
• Projects or publications with links.
• Any freelance or volunteer writing, such as content for a charity website.
• Short courses in SEO or digital marketing.

Example bullet (fictional): "Wrote 15 articles for the student newspaper, including a series on graduate jobs that was shared by the careers office."

List it as one role, such as "Freelance Content Writer", with dates and bullets grouping your main clients or content types. This shows steady work rather than many tiny jobs.

Example layout (fictional):
Freelance Content Writer | 2021–present

• Write blog posts and guides for 6 regular clients in SaaS, travel and healthcare.
• Deliver around 20 articles a month, all edited to client style guides.
• Retained 4 clients for more than two years.

Name clients only with their permission. Otherwise describe them by sector. Freelance platform ratings can be mentioned briefly if they are accurate.

Common terms include content writing, copywriting, SEO, keyword research, content strategy, blog, editing, proofreading, tone of voice, brand voice, CMS, WordPress, social media, email marketing, landing pages and content calendar.

How to use them:

• Match the advert's job title, such as "Content Writer", "Copywriter" or "Content Specialist".
• Use the industry terms they mention, such as "B2B SaaS" or "e-commerce".
• Name tools only if you use them.

The job-description comparison in the builder lists frequent advert terms that appear in your resume, which helps you check coverage. Writing the terms naturally matters more than repeating them.

Yes, if you use them in a responsible way and the employer allows them. Many content teams now use AI tools for research or drafts, and they want writers who can edit, fact-check and add original insight.

How to present it:

• Skills: "AI-assisted research and outlining, with full human editing and fact-checking".
• Bullet: Example (fictional): "Built a workflow using AI tools for first outlines, cutting research time while keeping all articles fact-checked and original."

Be honest. Do not submit AI-generated writing samples as your own work, and follow each client's or employer's policy on AI use. Your own voice and judgement are still the main selling points.

Give examples of content you edited, the standards you followed and the improvement you made. Editing skills are valued in content teams, agencies and publishers.

Fictional bullets:

• "Edited 40 articles a month from 6 freelance writers, checking facts, structure and the house style guide."
• "Created the company's first style guide, reducing back-and-forth edits with writers."
• "Proofread a 200-page annual report in English before print."

Mention style guides you know, such as AP or Chicago, or a company's own guide. Of course, make sure your own resume is error-free.

Show content strategy, editorial planning, team or freelancer management and business results. Senior roles are judged on how content supports growth, not only on writing quality.

Fictional bullets:

• "Built the content strategy for a B2B software company, focusing on 5 topic clusters linked to product features."
• "Managed a team of 3 in-house writers and 8 freelancers, running a monthly calendar of 40 pieces."
• "Grew newsletter subscribers from 5,000 to 22,000 in 18 months."
• "Worked with sales to produce case studies used in late-stage deals."

Include a short sample of strategy work in your portfolio, such as a content plan with confidential details removed.

The biggest mistake is a typo or awkward sentence, because your resume is itself a writing sample. Editors notice errors immediately.

Other common mistakes:

• No portfolio link or broken sample links.
• Listing "writing" as a skill without saying what kind.
• Vague bullets such as "wrote content for various clients".
• Overclaiming results that came from the whole marketing team.
• Long, flowery summaries that show style but not substance.

Fix it by reading your resume aloud, checking every link and making each bullet answer "what, for whom, and with what result?"

State the languages you write in professionally, the content types and whether you write originally in each language or adapt (transcreate) from another. Bilingual copywriters are valued in the Gulf and other multilingual markets.

Fictional bullets:

• "Wrote original Arabic and English social copy for a regional food delivery brand, adapting tone for Gulf audiences."
• "Transcreated English campaign slogans into Arabic, keeping the meaning and wordplay rather than translating literally."
• "Reviewed Arabic website copy for grammar and brand tone before launch."

Show your language level honestly and include samples in both languages in your portfolio.

Use contact details with portfolio link, summary, experience, skills, education and certifications. For writers, experience and portfolio are the main proof.

Notes:

• Juniors can place a "Selected writing" or Projects section near the top.
• Keep skills compact and grouped.
• Courses in SEO or content marketing go under Certifications or Professional Training.

Choose a clean, readable template. Writers do not need a decorative design; clear typography and spacing show good editing. You can reorder sections in the builder.

Name the products, audiences and document types, and show how your writing helped users. Technical writing is a distinct specialism with its own tools.

Fictional bullets:

• "Wrote and maintained 150 help centre articles for a payroll software product, reducing repeat support tickets on common tasks."
• "Created API documentation with developers using Markdown and a docs-as-code workflow."
• "Wrote step-by-step user guides with screenshots for a hospital booking system."

Mention tools such as Confluence, Zendesk Guide, MadCap Flare or Git if you used them.

Show click-through, sign-ups, sales or lead numbers from copy you wrote, especially from tests. Conversion results are strong evidence for direct-response and landing page copywriters.

Fictional bullets:

• "Rewrote the free-trial landing page; the new version won an A/B test and became the default."
• "Wrote 12 email subject line variants per campaign, contributing to higher open rates across the quarter."
• "Created ad copy for a Ramadan campaign that produced the brand's highest monthly sign-ups that year."

If you do not have access to results, ask your former manager or client. If you still cannot get them, describe the work and the brief clearly instead.

Highlight research, interviewing, deadlines and clear writing, and add digital skills such as SEO and CMS use. Journalists bring strong storytelling that brands value.

Steps:

• Summary. Example (fictional): "Business journalist with seven years covering retail and banking, moving into B2B content writing. Experienced in interviews, data stories and daily deadlines."
• Bullets that show volume, topics and online readership.
• Short training in SEO or content marketing.
• A portfolio with both journalism and brand-style samples.

Example bullet (fictional): "Wrote 5 news stories a week for an online business portal, including analysis pieces that were among the site's most read."

Show the marketing side of your work: strategy, distribution, analytics and results. Writers often move into content marketing, SEO, social media management, communications or UX writing.

Examples by target:

• Content marketing manager: calendars, campaigns, analytics.
• SEO specialist: keyword research, technical SEO basics, Search Console.
• UX writer: microcopy, user testing, working with designers.
• Corporate communications: press releases, internal newsletters, speeches.

Example summary (fictional): "Content writer with five years in SaaS moving into content marketing management. Planned editorial calendars and reported on content performance to the marketing director."

Name the platforms, the brands, the volume and any engagement results. Social copy is short, but it needs skill in voice, timing and platform rules.

Fictional bullets:

• "Wrote captions and scripts for 60 posts a month on Instagram, TikTok and LinkedIn for a beauty brand."
• "Created a playful brand voice for a new café chain's social accounts, growing followers to 15,000 in a year."
• "Wrote short video scripts that the client reused in paid ads."

Mention coordination with designers and video editors, since social content is usually a team effort.

One page is ideal for most content writers and copywriters; two pages can suit content leads with long careers. A tight resume also shows you can edit.

To keep it short:

• Three to five bullets per role.
• Group freelance work under one heading.
• Put samples in your portfolio rather than describing each one.
• Summarise older non-writing jobs in one line.

Example of a compact older role (fictional): "Earlier: Customer Service Advisor, 2016–2018, writing email replies and FAQ content for an airline."

Yes, briefly. Many content roles expect you to publish directly in a CMS and use SEO tools, so naming them saves training time. Keep it to the tools you actually use.

Example skills line (fictional): "Tools: WordPress, Webflow, HubSpot CMS; Semrush, Ahrefs, Google Search Console, Google Analytics 4; Surfer for content briefs."

Show one or two in action. Example bullet (fictional): "Published and formatted 30 posts a month in WordPress, adding meta titles, alt text and internal links."

Avoid listing every tool you tried once. Depth with a few tools reads better than a long list.

Name the industry in your summary, show topics and audiences in bullets, and mention any accuracy or compliance checks you followed. Industry knowledge helps writers win specialist roles.

Fictional bullets:

• "Wrote 50 patient-friendly articles on diabetes care, reviewed by clinicians before publishing."
• "Created investment explainers for retail investors, following the firm's compliance review process."
• "Wrote product pages for industrial equipment, working from engineering specifications."

Do not give medical or financial advice as your own claims on your resume. Simply describe the content and review process.

Describe the type of content, the audience and the scale without naming the person or company. Ghostwriting is common, and employers understand you cannot always share names.

Fictional bullets:

• "Ghostwrote LinkedIn posts and articles for 3 senior executives in the logistics sector, publishing 12 pieces a month."
• "Wrote a 50,000-word business book for a regional entrepreneur, from interviews to final manuscript."
• "Drafted keynote speeches for a CEO's conference appearances."

For your portfolio, ask clients if you may share anonymised extracts. If not, describe the work in a short case note.

Courses can help, especially early on or when moving into SEO-heavy roles, but your samples matter far more. No certificate is required to work as a writer.

Examples people list (fictional dates):

• "Content Marketing Certification, HubSpot Academy, 2025"
• "Google Analytics 4 course, 2024"
• "SEO fundamentals course from a recognised provider, 2025"
• "Diploma in Journalism or Professional Writing", if you hold one

Put them under Certifications or Professional Training with the provider and year. Then connect at least one to your work. Example bullet (fictional): "Applied search intent research from an SEO course to restructure 30 guides around user questions."

Leave out very short webinars. A long list of free badges can look like padding next to thin samples.